China Brand Day | Bee Flower Fragrance, Classic Inheritance, Independent Innovation and Relay!
On the morning of May 10, 2018, the first China Independent Brand Exposition and China Brand Development International Forum opened in Shanghai Exhibition Center.
The exhibition lasted for three days. Nearly 50 delegations, more than 600 well-known domestic brand enterprises, more than 100 innovative small and medium-sized enterprises and more than 20 brand service organizations participated in the exhibition. The exhibition area is about 25,000 square meters, with central exhibition area, local exhibition area, brand service exhibition area and special exhibition platform.
It is co-sponsored by the National Development and Reform Commission, the Propaganda Department of the Central Committee of the Communist Party of China, the Ministry of Industry and Information Technology, the Ministry of Agriculture and Rural Affairs, the Ministry of Commerce, the State Administration of Market Supervision and Administration, the State Intellectual Property Bureau and the Shanghai Municipal People’s Government. The theme is “China Brand World Sharing”. The aim is to demonstrate the achievements of China’s independent brand development, expand the popularity The concept of brand economic development promotes the consumption of self-owned brand products and promotes the building of a strong brand country.
Hu Chunhua, Member of the Political Bureau of the CPC Central Committee and Vice Premier of the State Council, declared the opening ceremony and made a keynote Report
Shanghai Pavilion deduces the past and present life of Shanghai brand through the five major sections of “Shanghai Service”, “Made in Shanghai”, “Shopping in Shanghai”, “Shanghai Culture” and “Shanghai Kechuang”.
Note: The picture is from Labor Daily published on May 11.
As a Shanghai-style cultural brand, the honeybee sandalwood soap of the 90th birthday, one of the old representatives of Shanghai state-owned enterprises, integrates the classic sandalwood soap, fashionable sandalwood cleanser soap, elegant and elegant sandalwood soap with Shikumen, and creates the “taste” of the old brand and the “gift culture” of shopping companion in Shanghai. In 2017, the honey bee sandalwood soap was stationed in the tourist landmark of Shanghai, the Oriental Pearl TV Tower and the Shanghai center.
Honeybee brand focuses on sandalwood fragrance evolution, insists on brand independent innovation, transfers sandalwood cultural temperament, based on industry depth, leads industry development, deepens channel extension, through online and offline combination, explores new retail and other new formats, to adapt to consumer market upgrading.
On the first day of the public opening, the audience of the Shanghai Pavilion continued to pour in.
